Detailed Introduction
Founded in 2009, LEAGOO Group is an innovative smart industry ecosystem platform integrating technology R&D, smart manufacturing, brand operations, sales networks, supply chain finance, investment incubation, and park operations. LEAGOO brand products mainly cover 5G IoT fields such as smartphones, smart health, smart home, smart city, and smart education. With advanced management, excellent quality, and outstanding service, the LEAGOO brand has successfully become one of the top ten mobile phone brands in Southeast Asia, earning the reputation as the "Little Prince of Southeast Asia" in the industry. It has also successively received honors such as "National High-Tech Enterprise," "Most Growth-Oriented Overseas Brand," "Overseas Best-Selling Mobile Phone Brand," "Innovative Practice Brand," and "Most Investment-Worthy Cross-Border E-Commerce Brand."
In August 2017, LEAGOO officially formed an alliance with the English Premier League, becoming the only global mobile phone partner of the prestigious Tottenham Hotspur Football Club. In the same year, it officially entered the Russian and Central and Eastern European markets. After four years of market operations, it is now among the top 5 brands in the online market. In 2018, during the visit of Sichuan Provincial Party Secretary Peng Qinghua to Russia accompanying President Xi Jinping, the LEAGOO S9 was presented as a national gift to Russian leaders. This glorious moment represents China's innovative strength!
In 2017, LEAGOO Group invested in the construction of an intelligent terminal industrial park integrating "production, research, learning, and finance" in Yibin, Sichuan, successfully deploying a 5G + AI + IoT + big data intelligent terminal industry cluster. The project has a total investment of RMB 600 million, covers an area of 150 mu, with a construction area of approximately 160,000 square meters, and is planned to house more than 2,000 professionals.
At the beginning of 2020, standing at a new historical starting point for development, the Group explored further sustainable development directions and strategies based on its own situation and changes in domestic and international markets. The Group proposed that future development should strictly implement new development strategies across the upstream and downstream of the intelligent terminal industry, namely "enterprise platformization, market globalization, development capitalization, and employee partnership." In terms of business scope, it will consolidate its international smartphone business and boldly expand into emerging fields such as artificial intelligence and 5G + IoT; in terms of business depth, it will continue to strengthen market brand marketing and supply chain service capabilities while enhancing the foundational capabilities of digital smart manufacturing, building an open technology platform, especially in 5G IoT terminals, integrated circuits, and semiconductor businesses.
At the same time, the Group proposed a new "Double Ten Billion" strategic development goal, which is to achieve a production value of RMB 10 billion and a capital value of RMB 10 billion by 2025.
LEAGOO Group
Room 1488, Unit B4, Kexing Science Park, North Keyuan Road, Nanshan District, Shenzhen
TEL: +86-755-83321182
LEAGOO Zhigu Industrial Park
LEAGOO Zhigu Industrial Park, Sanjiang New Area, Yibin, Sichuan
TEL: +86-831-8269999
