In the third quarter of 2024, Indonesia's mobile phone market grew by 11.3% in line with Southeast Asia's overall trend, with shipments reaching 8.7 million units, accounting for about 35% of Southeast Asia. Among them, cheap phones priced between $100 and $199 and models under $100 contributed significantly, with 5G phone penetration rising to 26%. OPPO became the best-selling brand with a 22% share, with the A3x 4G contributing the most. Xiaomi, Transsion, Samsung, and Vivo followed, with Xiaomi growing 35% thanks to the Redmi series and marketing strategies. Realme, although in the top five, fell 11%, with the C67 underperforming. Transsion Group entered the top five for the first time. Infinix smart series and Tecno Spark series focus on the entry-level market, with significant changes in market structure. The top five best-selling mobile phone manufacturers in Indonesia in the third quarter of 2024 are as follows: OPPO market share 22%, total shipments (in millions) 1.9; Xiaomi 19% 1.6; Transsion 18% 1.5; Samsung 16% 1.3; Vivo 16% 1.3; Other brands 9% 1.1.
In the third quarter of 2024, Indonesia's mobile phone market grew by 11.3% in line with Southeast Asia's overall trend, with shipments reaching 8.7 million units, accounting for about 35% of Southeast Asia. Among them, cheap phones priced between $100 and $199 and models under $100 contributed significantly, with 5G phone penetration rising to 26%. OPPO became the best-selling brand with a 22% share, with the A3x 4G contributing the most. Xiaomi, Transsion, Samsung, and Vivo followed, with Xiaomi growing 35% thanks to the Redmi series and marketing strategies. Realme, although in the top five, fell 11%, with the C67 underperforming. Transsion Group entered the top five for the first time. Infinix smart series and Tecno Spark series focus on the entry-level market, with significant changes in market structure. The top five best-selling mobile phone manufacturers in Indonesia in the third quarter of 2024 are as follows: OPPO market share 22%, total shipments (in millions) 1.9; Xiaomi 19% 1.6; Transsion 18% 1.5; Samsung 16% 1.3; Vivo 16% 1.3; Other brands 9% 1.1.