The Ministry of Micro, Small and Medium Enterprises (MSME Ministry) is studying regulations on administrative fees for e-commerce platforms, as currently the Ministry of Communication and Digital Affairs and the Ministry of Trade have not issued specific rules, aiming to ensure policies do not burden MSMEs (especially online sellers). The Deputy Minister stated that the Minister has requested him to draft relevant ministerial regulations, currently in the research phase. The approximate fee increases are known, but it needs to be assessed whether they affect MSME profits.
The government will directly survey sellers, and collect input in collaboration with the Internet Marketing Association and other partners, focusing on the impact of price increases on profits (especially in intense price competition). The background is that in 2024, the two major platforms Shopee and Tokopedia have raised commissions: Tokopedia adjusted service fees since September 16, charging Power Merchant and Pro versions 1%-10% based on product category; Shopee charges administrative fees for non-star sellers (completing over 50 orders).
Additionally, the MSME Ministry is promoting a plan to replace imported products with local ones: it has met with market merchants and brand associations, and nearly 500 merchants are ready to participate; although facing challenges in coordinating interests between merchants and producers, it emphasizes the need to establish a mutually beneficial business model. Previously, the Minister stated that 1,300 local brands have been mobilized to counter the impact of imported second-hand goods, promoting second-hand sellers to shift to local manufacturing.
Indonesia Plans to Regulate Administrative Fees on E-commerce Platforms
The Ministry of Micro, Small and Medium Enterprises (MSME Ministry) is studying regulations on administrative fees for e-commerce platforms, as currently the Ministry of Communication and Digital Affairs and the Ministry of Trade have not issued specific rules, aiming to ensure policies do not burden MSMEs (especially online sellers). The Deputy Minister stated that the Minister has requested him to draft relevant ministerial regulations, currently in the research phase. The approximate fee increases are known, but it needs to be assessed whether they affect MSME profits. The government will directly survey sellers and collect input in collaboration with partners such as the Internet Marketing Association, focusing on the impact of price increases on profits (especially in intense price competition).
The Ministry of Micro, Small and Medium Enterprises (MSME Ministry) is studying regulations on administrative fees for e-commerce platforms, as currently the Ministry of Communication and Digital Affairs and the Ministry of Trade have not issued specific rules, aiming to ensure policies do not burden MSMEs (especially online sellers). The Deputy Minister stated that the Minister has requested him to draft relevant ministerial regulations, currently in the research phase. The approximate fee increases are known, but it needs to be assessed whether they affect MSME profits.
The government will directly survey sellers, and collect input in collaboration with the Internet Marketing Association and other partners, focusing on the impact of price increases on profits (especially in intense price competition). The background is that in 2024, the two major platforms Shopee and Tokopedia have raised commissions: Tokopedia adjusted service fees since September 16, charging Power Merchant and Pro versions 1%-10% based on product category; Shopee charges administrative fees for non-star sellers (completing over 50 orders).
Additionally, the MSME Ministry is promoting a plan to replace imported products with local ones: it has met with market merchants and brand associations, and nearly 500 merchants are ready to participate; although facing challenges in coordinating interests between merchants and producers, it emphasizes the need to establish a mutually beneficial business model. Previously, the Minister stated that 1,300 local brands have been mobilized to counter the impact of imported second-hand goods, promoting second-hand sellers to shift to local manufacturing.
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