Chery predicts only a few brands will survive in Indonesia's auto market
As interest in electrified vehicles grows in Indonesia, the market is becoming increasingly competitive. Over the past five years, more than 10 new brands have entered the market, most of them from China, including Wuling,Dongfeng Xiaokang (car manufacturer), Hyundai, Chery, Nezha, BYD, and others.However, the COO of Chery Sales Indonesia predicts that only a few brands will actually survive in the next few years.
He emphasized that the automotive industry could be likeCell phone industryAs quickly as it is changing, brands that fail to adapt will be eliminated. Chery, one of China's powerful automotive groups, with aSolid position in the global marketWe are committed to providing the best possible service to our customers throughDiverse products and excellent customer serviceStaying competitive. Although the market is currently dominated by legacy brands such as Toyota, Chery is confident of its future survival in IndonesiaoptimismThe program was adoptedStrategic realignmentAddressing the challenges.